Climate and energy mega-trends can drive tomorrow’s markets. These represent mega-opportunities for those who reach beyond today’s best practices and pioneer what late WRI board member CK Prahalad termed “next practices.”
Tomorrow’s economic leaders will be those who capture mega-opportunities, advancing transformative strategies at the pace and scale required to meet today’s and tomorrow’s challenges. The “winners” will be those with solutions that meet global demands for resources like energy and water, eliminate greenhouse gas concentrations, and enable climate-resilient development.
WRI and partners are pioneering new, innovative approaches to move beyond today’s leadership standards. We expect to transform business models and realize new markets to build prosperous economies.
Photo credit: flickr/Philippe Put